Many people have witnessed the continuous development of modern technology. Over the past decades, it has transformed how the world perceives communication, more specifically marketing and advertising. Today, businesses are no longer just making use of traditional media such as television, radio and newspapers. Social Media – Reaching Throughout the GlobeNow with...

The world of social gaming is, without a doubt, on the rise. With people splashing out on iPhones, iPads, and android devices, we’re constantly connected...

The world of accounting is an interesting one. In between all of its nooks and crannies lies the philosophy of substance over form. In short, substance...

Facebook went public a week and a half ago. The IPO, thought by many to be the grandaddy of them all instead was a dud, as the stock barely rose on...

There used to be a time in human society when intellectuality and knowledge were commodities. Back in those ages, knowledge was held by the teachers...

A couple of months ago I walked into a shopping center and saw a pay phone. It seemed awkwardly out of place, like a relic in the wrong era. In a day where...

If you’ve been neglecting to use social media for your small business, you could be missing out on great opportunities to build new relationships, nurture...

It was quite a week for Mark Zuckerberg. He had a birthday, got married, and oh - his company went public at a valuation of $104 billion dollars.  The debut of Facebook was rather interesting. Depending on how you think about it, the introduction of Facebook on the NASDAQ was either a dud or perfectly timed. Closing up 23 cents can be viewed either as a perfect valuation...

If there were a business buzzword hall of fame, I have no doubt that the phrase “Return on Investment” (ROI) would be one of the initial inductees.  Social Media ROI was a topic of great discussion last week at the Ragan Conference. As has been the case with social media, ROI has been a huge topic for the past three to five years. The question at the end of...

I had the pleasure of sitting down this week at the Cisco/Ragan Social Media Summit in San Jose. The opportunity afforded me the luxury of sitting in front of luminaries like Mark Ragan and Brian Solis as well as social media strategists from Scottrade, Lawyers.com, IBM, Southern California Edison and Neiman Marcus.  As someone who has geeked out and engaged in the space...

Yahoo, the technology-content-search company everyone has come to enjoy piling on these recent weeks careened further into illegitimacy this week as recently installed CEO Scott Thompson was exposed for not having the computer science degree he claims to have, but only having a Bachelor’s of Science in Business Administration with Accounting from his Alma Mater....

There’s no doubt about it: Facebook is a social media giant. Even if they haven’t created a page, virtually every person on the planet has heard of...