Here’s to another six years - with less Fail Whales and more success stories. Connecting people, closer than ever!
One of the oddities of using Facebook is the EdgeRank platform. For marketers, this is a welcome technology because it gives the ability for content to go viral. Even if something was posted last month, and there is a comment today, friends of the pos...
I’ve seen a lot of articles lately about employers and their social media policies. There’s this, this, this and this - and if you read them all, the pattern is pretty simple: run for the hills, close your social media accounts and set y...
Having observed the process of finding a job, consulting and seeing the general sentiment out there, there’s a clear problem of how people view social media. The problem is that its become a race to the bottom, and its not just the consumer to b...
Back before being on social media was considered cool, the act of getting your brand on social media was an act of attention. Adopting a new technology in itself would get you the talk of the town. “How will you use this to get more people to come t...
I found myself dining at a relatively well-known locale in Pasadena, California, several days back. As I am custom to do, I checked in on Foursquare to add to my total and to check whether the restaurant had any deals that I could also take part in. L...
By now, I am sure you have seen, heard, talked to or argued with someone about the validity of KONY 2012, the campaign against Joseph Kony, the leader of the Lord’s Resistance Army and the center of attention for Invisible Children, a non-profit ...
Everyday I run into awesome people on social media and everything from social media strategy to management and analytics. Starting today, I’m running a series on interviews and chats with social media dudes and dudettes all around the country an...
There is a reason why you see more self appointed social media “experts” than programming whizzes: social media from the eyes of many, is simple to do. The assertion is made often that there is nothing difficult about writing a status upda...
Lately, we’ve seen a lot of images catering to individual social media users and what networks they ought to post their statuses should they want to say something but not be punished. The image looks a little like this: I thought, this is a pe...
Lately, we’ve seen the photo that looks at social media for the consumer, and what social network does what. Today, we’ve taken that social graphic and changed it around, and it looks like social media from the point of view of a business....
Let me begin by saying that our politicians don’t understand the Internet. Let me also follow that up by saying that it’s okay that people in general don’t understand technology. It’s complicated. Roundabout. Crazy. Time-consumi...